AI Insights · Timothy · July 2022
Top 5 Play Pass Games Performance in the Middle East - Q2 2022
In Q2 2022, the top 5 Play Pass games in the Middle East saw varied performance in terms of downloads, revenue, and active users, with some apps experiencing significant fluctuations.
In the second quarter of 2022, the top 5 Play Pass games in the Middle East exhibited diverse trends in downloads, revenue, and active users. The data from Sensor Tower provides an insightful look into the performance of these popular games.
Pixel Art － Color by Number from Easybrain Ltd showed notable fluctuations. Weekly revenue saw a peak at around $2K in the last week of June, while downloads surged to approximately 35K in early May before stabilizing. Active users also saw a rise to over 210K in early May but later settled around 160K by the end of June.
Hungry Shark Evolution by Ubisoft displayed a mixed performance. Weekly revenue peaked at $1.7K in early June. Downloads reached around 19K weekly in June, while active users hovered around 130K to 140K throughout the quarter.
Disney Coloring World from StoryToys Limited experienced stable trends. Weekly revenue remained around $1K, with a slight peak at $1.3K in late April. Downloads fluctuated between 3.5K to 6.2K, and active users consistently ranged from 18K to 22K.
LEGO® DUPLO® WORLD, another StoryToys Limited app, saw a steady increase in downloads, peaking at nearly 5K by the end of June. Revenue also peaked at approximately $1.1K at the end of May. Active users showed a gradual increase, reaching over 20K by the end of June.
Rummikub by Kinkajoo Ltd had a consistent trend in weekly downloads, ranging from 3.4K to 4.3K. Revenue peaked at $902 in mid-April, while active users remained steady between 54K and 62K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
